How Small Businesses Can Gain Market Share During a Recession

The biggest mistake small businesses make during a recession is cutting back on marketing and advertising. This is understandable, as businesses are often looking for ways to save money during tough times. However, cutting back on marketing and advertising can actually hurt your business in the long run. During a…

Dealing with Challenging People: Strategies for a Positive Work Environment

Dealing with Challenging People: Strategies for a Positive Work Environment Introduction In today's professional landscape, encountering challenging individuals is not uncommon. These individuals can present as difficult clients or co-workers, and it's important to know how to effectively handle such situations. Moreover, it's crucial to recognize that we ourselves may…

Building a High-Performance Team: A Step-by-Step Guide

Building a High-Performance Team: A Step-by-Step Guide A high-performance team is one that consistently exceeds expectations. They can do this because they have a clear vision, they are aligned with each other, they have the right skills and abilities, and they are able to work together effectively. If you want…

Why I became a business coach.

Why I became a business coach. Bill McDevitt Founder at Top of the World Coaching, LLC March 30, 2022   “Coaching is unlocking people’s potential to maximize their own performance. It is more often helping them to learn rather than teaching them.” – Sir John Whitmore I worked for a…

Setting Goals Using The PREP Method

As a business coach, I help clients set meaningful goals using a 4-step process. I call this process PREP-4-PROGRESS using the acronym PREP. Prep is short for preparation. The effort, if haphazard, will not always equal your desired outcome. PREP allows you to focus your effort on what is most…

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